Executive Snapshot
Business model (DTC / Hybrid / Marketplace / B2B):
Direct-to-Consumer (DTC) ecommerce, operating within the sneaker and premium streetwear resale market, leveraging curated inventory and direct online sales.
Primary product category: Premium streetwear and sneaker resale (limited-run footwear, ACG apparel, hype-driven fashion items).
Geography focus: Ireland (primary), with global sourcing and clear expansion potential across the EU and international markets.
