True North Home & Family Brands, a revered Canadian name in the babywearing, family, parenting, and natural textiles market, is now seeking a new owner to continue its legacy.
Established with a passion for supporting families, True North has woven its values of care, quality, and community into every product, earning a special place in homes across Canada and in many countries around the world.
Brand Highlights:
The Brand Value: A decade of brand equity, SEO value, and a strong word-of-mouth reputation. Notable for its unique "triple shoulder" ring sling pattern, True North is a brand with a loyal following and established presence in the natural textiles market.
Digital Footprint: robust online presence with an operational website, an Etsy shop, and social media platforms including Instagram, Facebook, and an engaged private Facebook group.
Images: Hundreds of stunning images - via both our personal database and a robust feed of nearly a decade of social images, both company owned and user generated content (UGC).
Customer Engagement: An active email list with an impressive 30-50% average open rate, showcasing a highly engaged customer base.
Assets Included in the Sale:
Inventory: A healthy stock of European stonewashed linen fabric.
Equipment: state-of-the-art commercial sewing equipment, including 1 serger and 1 line stitch machine, both brand new.
Intellectual Property:
Designs and patterns for each product.
Affiliate Program and Established Relationships: Beneficial affiliate relationships and an affiliate program (Share A Sale), a testament to the brand’s reputable standing in the market.
This sale represents an excellent opportunity to acquire an operation in the niche market of natural textiles, specializing in babywearing and family products. True North offers a solid foundation, a passionate customer base, and extensive room for growth and expansion under new ownership.
Whether you’re an established entrepreneur in the industry looking to expand your portfolio or an aspiring business owner with a vision for nurturing families and communities, True North is your chance to steer a brand with a meaningful mission and a proven track record of success.
Inquire Today: Step into a business that has touched thousands of lives, ready for its next chapter. True North awaits its new leader to carry forward its legacy of love, support, and quality.
