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Earning over $4MM in 2018, this national online retailer has doubled sales year-over-year as well as a 25% profit margin. Providing excellent customer service and high-quality products, this business has increased their sales and cash flow since opening their doors! This retailer markets e-cigarette devices, tanks, batteries, and parts as well as hundreds of flavored liquids with nicotine and without. The company sells through three channels: local retail in the Toronto area (30%), nationwide online (60%), and wholesale (10%). Clients are over 19 and are wide-ranging in demographics.
All operations are completed from the 1,700 square foot retail location, including fulfillment and shipping of online and wholesale orders. With a large retail space and storage area, there is plenty of room to meet the demands of all revenue streams.
The owners do work in the business 20-25 hours per week, managing purchasing, marketing, and online customer service, but many of the duties could be assumed by the Manager or an additional hire, if desired. Two associates assist with retail and online sales. The owners are offering a three-to-six month training period to ensure smooth operations are maintained.
Since 2014, this business has been growing and continued growth can be found in engaging on social media to educate and converse with customers, opening additional locations, or increasing advertising.
1,700 sq. ft.: Retail floor and stock room
Engage on social media to educate and converse with customers, open additional locations, increase social media advertising
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