Business Overview
Website: Phantom Guard
Products and Services
13 Years in Business.
Phantom Guard specializes in the protection of electronic devices, offering a variety of products, including:
• Screen Protectors
• Laptop Skins
• Protection for Digital Cameras
• Protection for Gaming Systems
• Protection for In-car Display Units
Unique Selling Proposition:
Phantom Guard’s screen protectors are made from a self-healing Polyurethane Film, offering a longer-lasting alternative to traditional glass screen protectors.
Phantom Guard is praised for its excellent customer service and durable products. Customers appreciate the quality and longevity of their screen protectors.
Financial Summary (June 1, 2015 - May 31, 2024)
• Total Gross Sales: $2,991,022.06
• Gross Sales (Jan 1 - June 19, 2024): $142,351
• Average Annual Gross Sales: $332,335.78
• Average Monthly Gross Sales (Jan 1 - June 19, 2024): $24,965.09
• Average Daily Gross Sales (Jan 1 - June 19, 2024): $832.75
Cost Breakdown
• Average Cost of Goods Sold (COGS) per Unit: $8.50
• Average Miscellaneous Costs per Unit (15%): $7.65
• Average MSRP per Unit: $51
• Average Profit per Unit: $34.25
Fixed Monthly Costs
• Rent: $5,040.00
• Utilities: $600.00
• Employee Wages: $2,880.00 (or 18% of gross sales, whichever is higher)
• Total Fixed Monthly Costs: $10,120.56
Total Costs for the Period (Jan 1 - June 19, 2024)
• Total Fixed Costs for 5.7 months: $57,687.19
• Total Variable Costs (COGS + Misc Costs): $45,086.88
• Total Costs: $102,774.07
Profit Calculation (Jan 1 - June 19, 2024)
• Total Profit: $142,351 - $102,774.07 = $39,576.93
Key Performance Indicators
Annual Sales and Profit Projection
• Projected Annual Sales (using current period average): 24,965.09 \times 12 = $299,581.08
Additional Information
• Market Position: Located in a busy shopping center with high foot traffic.
• Potential for Growth: Opportunities to Franchise business, expand product range.
• Reason for Selling: Owner would like to relocate
