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Turnkey Fishing And Tackle Retailer Limited Competition For Sale

Stony Plain, Alberta, Canada
Asking Price:
$135,000 (CAD) Furniture / Fixtures and Inventory / Stock included
Sales Revenue:
On request
Cash Flow:
On request

RARE TURNKEY SPECIALTY RETAIL OPPORTUNITY

POTENTIAL VENDOR FINANCING

This is an established and growing, family-operated specialty fishing retailer located in Alberta. As the only dedicated fishing and tackle retailer serving the Tri-region area, and one of the few dedicated tackle shops in Alberta, the business occupies a distinctive niche with limited direct competition.

Open for retail operations since 2022, the business has built a recognizable brand, loyal and growing customer base, strong supplier relationships, and a reputation for knowledgeable service and a carefully curated selection of Canadian-made and unique international products, many not available in big-box stores.

A TRUE TURNKEY BUSINESS

The business operates from a professionally designed and fully equipped retail store and includes an active e-commerce website, user-friendly POS and operating systems, established procedures, strong branding and digital assets, supplier relationships, fixtures, displays and equipment. A purchaser can step into an established operation rather than developing a specialty retail business from the ground up.

ESTABLISHED CUSTOMER BASE & DEMONSTRATED GROWTH

Steady growth has been achieved primarily through loyal repeat customers, word of mouth, outstanding online reviews, community involvement and a strong Support Local and “Canada Strong” reputation. Customers continue to travel from throughout the local region, Central Alberta and beyond, while e-commerce extends the business’s reach across Canada, the United States and into international markets.

The most recent fiscal year showed continued improvement, with revenue increasing 13.5%, gross profit increasing 26.2%, gross margin improving from 39.9% to 44.4%. The shop has transitioned into positive operating income since opening.

A further competitive advantage is the business’s position as one of only six Provincially designated hunting and fishing licence issuers across Stony Plain, Spruce Grove and Parkland County—and the only dedicated fishing and tackle retailer among them—with Federally required camping passes also available through the same licensing system. These services provide an established and growing customer-acquisition channel, bringing anglers, hunters and campers into the store and creating unlimited and largely untapped opportunities for complementary outdoor product sales.

BUILT FOR THE NEXT OWNER

In combination with 4 years of extensive SEO work, minimal investment in paid advertising has been focused primarily on Google activity, and achieving first page search visibility. Aside from active social media accounts, additional advertising has been largely untapped. Significant opportunity remains to expand organic discovery, digital and social media marketing, e-commerce, regional reach, product selection and complementary outdoor products and services.

Above and beyond the included existing owned inventory, the growing and easily expandable commission-based Canadian Vendor Program currently provides approximately $24,000 in retail-value merchandise already in-store. This extensive selection of quality inventory can be available with the sale without additional business expense, upon renewal of existing vendor agreements. The program expands the Canadian-made product selection, supports independent Canadian entrepreneurs and businesses, and creates unlimited further opportunities for growth.

The active e-commerce platform and associated Shopify Collective program also provides extensive opportunities to expand product selection and online sales. The Collective allows numerous individual businesses to link their online inventory selections, vastly expanding product selection well beyond one shop's availability, providing additional online visibility, and generating additional income via agreed commissions.

Unused retail space within the existing premises provides room for further in-store expansion.

This opportunity may be particularly well suited to an entrepreneur, outdoor or fishing enthusiast, or hands-on owner-operator. Fishing knowledge would be an asset but is by no means essential, with user-friendly systems and agreed-upon training and transition support available to aid a new owner.

Asking Price: $135,000, including aprox. ~$30K owned inventory and potentially ~$24K consigned inventory.
Vendor financing may be considered for qualified buyers, subject to financial assessment, down payment, and mutually acceptable terms.

Note:
Owned inventory cost is estimated - actual value to be determined at time of sale.
Consigned inventory available upon agreement renewals with existing consigned suppliers.

Property Information

Real Estate:

Lease

Lease Terms:

Current premises are held under a five-year lease ending September 30, 2027, with two additional five-year renewal options. Current rent is $2,940 per month including GST. Lease assignment to a purchaser is subject to landlord approval and the applicable transfer process. The lease permits retail activities related to fishing, hunting, boating and outdoor activities, providing flexibility for future expansion.

Leasehold Rent:

$35,280 (CAD) per annum

Location:

Located in Stony Plain, Alberta, the business is situated in an established commercial centre with convenient customer parking and easy access from major regional routes. Neighbouring businesses generate regular traffic and contribute to organic discovery of the store.

The location serves Stony Plain, Spruce Grove, Parkland County and the surrounding Tri-Region, while also attracting customers from Central Alberta and other parts of the province. The parking area can accommodate customers towing boat trailers, with pull-through access generally available during less congested periods.

Premises Details:

The business operates from an approximately 1,200 sq. ft. commercial unit featuring an inviting, professionally designed showroom with distinctive nature-meets-industrial finishes, custom fixtures, organized product displays and a dedicated sales/POS area.

Multifunctional display and storage fixtures provide substantial overstock capacity while keeping inventory organized, accessible and close at hand. Approximately 60% of the premises is currently used for retail showroom and product display, leaving additional space for a new owner to expand the retail area within the existing premises.

Dedicated live and frozen bait areas are incorporated into the layout. The existing design and fixtures allow a purchaser to continue operations immediately while retaining flexibility to reconfigure or expand the space as the business grows.

Size in square feet:
1200 sqft
Planning Consent:

Existing commercial retail premises. No specific additional planning consent associated with the business sale

Business Operation

Management type:
This business is owner operated.
Expansion Potential:

Significant opportunities remain for a new owner to build on the business’s established foundation. Considerable work has already been invested in SEO and organic online visibility, while growth to date has been achieved with minimal investment in paid advertising. Opportunities remain to further expand organic discovery, digital and social media marketing, email marketing, online and regional sales, product selection and overall market reach. Already active, both the established Canadian Vendor Program and Shopify Collective are in their initial phases and leave room for extensive expansion.

The active Shopify e-commerce store provides an established platform for further growth across Canada, the United States and international markets. Shopify Collective provides additional opportunities to expand product selection and online sales without the traditional need to purchase and hold all associated inventory.

The business currently carries approximately $22,000 in vendor-owned merchandise at retail value, already displayed and available for sale in-store through its growing commission-based Canadian Vendor Program. This expands the store’s product selection without requiring the business to purchase the inventory upfront. Additional opportunities include expanding Canadian-made and specialty international products, brands and product categories.

Existing hunting and fishing licensing services and camping-pass customers broaden the business’s customer reach and create opportunities to capture additional outdoor-recreation spending through expansion into complementary products and services. Available floor space also allows for additional retail expansion within the existing premises.

Partnerships, events, workshops and other complementary revenue streams provide further opportunities. An existing live business plan containing additional future projects and expansion ideas is included for the new owner.

Competition / Market:

Stony Tackle Shack occupies a distinctive niche as the only dedicated fishing and tackle retailer serving the Tri-Region and one of the few dedicated tackle shops in Alberta. While fishing products are available through big-box and online retailers, the business differentiates itself through personalized, knowledgeable service and a carefully curated selection of Canadian and specialty international products not typically available through larger retailers.

A growing selection is sourced directly from Canadian makers, independent producers and small businesses, providing access to distinctive products while reducing traditional distribution layers and costs. This Canadian-focused positioning and the growing Canadian Vendor Program align naturally with the strong nation-wide Shop Canadian and Support Local movement.

The store is also one of only six local hunting and fishing licence issuers and provides additional licensing services and camping passes. Convenient access, knowledgeable service and strong word-of-mouth referrals make these services an effective customer-acquisition channel, introducing hunters, campers and other outdoor enthusiasts to the business while creating opportunities for additional sales and repeat customers.

Reasons for selling:

Unforeseen family health circumstances require us to relocate.

Trading hours:

Current Hours of Operation

Wed–Fri 9:00am–5:00pm;
Sat 7:00am–4:00pm;
Sun 7:00am–2:00pm;
Mon–Tue closed.

Employees:
Owner operated, no current seasonal employee
Years established:
4

Other Information

Support & training:

The owners are committed to providing comprehensive transition support for an agreed-upon period to help ensure continuity with customers, suppliers and day-to-day operations. Training can include POS and Shopify systems, e-commerce order processing, supplier relationships and ordering, inventory procedures, licensing services, Canadian Vendor Program administration, marketing and digital systems, and general store operations. The scope and duration of transition support will be mutually agreed upon as part of the sale and tailored to the purchaser’s experience and needs.

Owner financing:
Owner financing is available. Please contact the seller for more information.
Financing available:

Vendor financing may be considered for qualified buyers, subject to financial assessment, a substantial down payment, and mutually acceptable terms. Favorable rates and terms available.

Inventory / Stock value:
$30,000 (CAD) - included in the asking price
Website:
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