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Turnkey Fishing And Tackle Retailer With Limited Competition For Sale

Stony Plain, Alberta, Canada
Asking Price:
$125,000 (CAD) Furniture / Fixtures included
Sales Revenue:
$191,581 (CAD)
Cash Flow:
Undisclosed

RARE TURNKEY SPECIALTY RETAIL OPPORTUNITY

This is an established, family-operated specialty fishing retailer located in Alberta. As the only dedicated fishing and tackle retailer serving the local region and one of the few dedicated tackle shops in Alberta, the business occupies a distinctive niche with limited direct competition.

Developed beginning in 2020 and open for retail operations since 2022, the business has built a recognizable brand, loyal and growing customer base, strong supplier relationships, and a reputation for knowledgeable service and a carefully curated selection of Canadian and specialty international products.

A TRUE TURNKEY BUSINESS

The business operates from a professionally designed and fully equipped retail store and includes an active e-commerce website, user-friendly POS system, established operating procedures, branding, supplier relationships, fixtures, displays and equipment. A purchaser can step into an established operation rather than developing a specialty retail business from the ground up.

ESTABLISHED CUSTOMER BASE & DEMONSTRATED GROWTH

Growth has been driven largely organically through repeat customers, word of mouth, strong online reviews, community involvement and the business’s Support Local and Shop Canadian positioning. Customers travel from throughout the local region, Central Alberta and beyond, while e-commerce extends the business’s reach across Canada, the United States and into international markets.

The most recent fiscal year showed continued improvement, with revenue increasing 13.5%, gross profit increasing 26.2%, gross margin improving from 39.9% to 44.4%, and operating income moving into positive territory. This growth has been achieved with minimal investment in paid advertising.

BUILT FOR THE NEXT OWNER

Significant opportunity remains to expand online and regional sales, marketing, product categories and complementary revenue streams. The growing Canadian Vendor Program also expands product selection through commission-based inventory without requiring the business to purchase all associated stock upfront.

The opportunity may be particularly well suited to an entrepreneur, outdoor or fishing enthusiast, or hands-on owner-operator. Fishing knowledge would be an asset but is not essential, with established systems and agreed-upon transition support available.

Asking Price: $125,000 plus owned inventory at cost.

Property Information

Real Estate:

Lease

Lease Terms:

Current premises are held under a five-year lease ending September 30, 2027, with two additional five-year renewal options. Current rent is $2,940 per month including GST. Lease assignment to a purchaser is subject to landlord approval and the applicable transfer process. The lease permits retail activities related to fishing, hunting, boating and outdoor activities, providing flexibility for future expansion.

Leasehold Rent:

$35,280 (CAD) per annum

Location:

Located in Stony Plain, Alberta, the business is situated in an established commercial centre with convenient customer parking and easy access from major regional routes. Neighbouring businesses generate regular traffic and contribute to organic discovery of the store.

The location serves Stony Plain, Spruce Grove, Parkland County and the surrounding Tri-Region, while also attracting customers from Central Alberta and other parts of the province. The parking area can accommodate customers towing boat trailers, with pull-through access generally available during less congested periods.

Premises Details:

The business operates from an approximately 1,200 sq. ft. commercial unit featuring an inviting, professionally designed showroom with distinctive nature-meets-industrial finishes, custom fixtures, organized product displays and a dedicated sales/POS area.

Multifunctional display and storage fixtures provide substantial overstock capacity while keeping inventory organized, accessible and close at hand. Approximately 60% of the premises is currently used for retail showroom and product display, leaving additional space for a new owner to expand the retail area within the existing premises.

Dedicated live and frozen bait areas are incorporated into the layout. The existing design and fixtures allow a purchaser to continue operations immediately while retaining flexibility to reconfigure or expand the space as the business grows.

Size in square feet:
1200 sqft
Planning Consent:

Existing commercial retail premises. No specific additional planning consent associated with the business sale

Business Operation

Management type:
This business is owner operated.
Expansion Potential:

Significant opportunities remain for a new owner to build on the business’s established foundation. Considerable work has already been invested in SEO and organic online visibility, while growth to date has been achieved with minimal investment in paid advertising. Opportunities remain to further expand organic discovery, digital and social media marketing, email marketing, online and regional sales, product selection and overall market reach.

The active Shopify e-commerce store provides an established platform for further growth across Canada, the United States and international markets. Shopify Collective provides additional opportunities to expand product selection and online sales without the traditional need to purchase and hold all associated inventory.

The business currently carries approximately $22,000 in vendor-owned merchandise at retail value, already displayed and available for sale in-store through its growing commission-based Canadian Vendor Program. This expands the store’s product selection without requiring the business to purchase the inventory upfront. Additional opportunities include expanding Canadian-made and specialty international products, brands and product categories.

Existing hunting and fishing licensing services and camping-pass customers broaden the business’s customer reach and create opportunities to capture additional outdoor-recreation spending through expansion into complementary products and services. Available floor space also allows for additional retail expansion within the existing premises.

Partnerships, events, workshops and other complementary revenue streams provide further opportunities. An existing live business plan containing additional future projects and expansion ideas is included for the new owner.

Competition / Market:

Stony Tackle Shack occupies a distinctive niche as the only dedicated fishing and tackle retailer serving the Tri-Region and one of the few dedicated tackle shops in Alberta. While fishing products are available through big-box and online retailers, the business differentiates itself through personalized, knowledgeable service and a carefully curated selection of Canadian and specialty international products not typically available through larger retailers.

A growing selection is sourced directly from Canadian makers, independent producers and small businesses, providing access to distinctive products while reducing traditional distribution layers and costs. This Canadian-focused positioning and the growing Canadian Vendor Program align naturally with the strong nation-wide Shop Canadian and Support Local movement.

The store is also one of only four local hunting and fishing licence issuers and provides additional licensing services and camping passes. Convenient access, knowledgeable service and strong word-of-mouth referrals make these services an effective customer-acquisition channel, introducing hunters, campers and other outdoor enthusiasts to the business while creating opportunities for additional sales and repeat customers.

Reasons for selling:

Unforeseen personal and family circumstances require us to relocate.

Trading hours:

Wed–Fri 9:00am–5:00pm;
Sat 7:00am–4:00pm;
Sun 7:00am–2:00pm;
Mon–Tue closed.

Employees:
Owner operated, no current seasonal employee
Years established:
4

Other Information

Support & training:

The owners are committed to providing comprehensive transition support for an agreed-upon period to help ensure continuity with customers, suppliers and day-to-day operations. Training can include POS and Shopify systems, e-commerce order processing, supplier relationships and ordering, inventory procedures, licensing services, Canadian Vendor Program administration, marketing and digital systems, and general store operations. The scope and duration of transition support will be mutually agreed upon as part of the sale and tailored to the purchaser’s experience and needs.

Inventory / Stock value:
$25,900 (CAD)