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Real Estate franchises in Canada

We currently don’t have any listings under this category but we have put together concise industry analysis below to help you make an informed franchising decision.

Alternatively, you can check out our franchises home page to search for a particular franchise or similar category that may match your search requirements.

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2% Realty

2% Realty

Join Canada’s Largest Lower Commission + Full Service Real Estate Brand! No realtors license required to OWN a franchise! Min. Investment: $42,000

Franchise Spotlight: Real Estate

With owning a home high on many Canadians’ wish-lists, franchising offers a robust business model in the real estate sector.

A real estate agency supports clients to sell, purchase and lease both private and commercial properties. Agents also offer advice about the current market and investment opportunities for clients, as well as supporting the process of viewing and offering on properties. With owning property high on many Canadians’ wish-lists and mortgage rates currently low, the real estate sector is an exciting and lucrative market in which to become a franchisee.

The real estate market took an inevitable hit during the 2020 global health pandemic. Viewing properties became much more restricted due to social distancing laws and the financial uncertainty which the pandemic brought made people less likely to move. Analysis by Statistics Canada showed that the total investment in residential building construction increased by 1.5% in December 2020, reaching $11.1billion - signalling a resurgence of confidence in the future of the industry.  

Many real estate companies had to diversify their consumer experience during the global health pandemic. With restrictions on house viewings, many companies offered virtual tours of properties. Franchisees would be wise to consider the digital strategies in place before investing in real estate franchises.

One company that was quick to recognise the place technology has to play is Property Guys. Instead of a traditional real estate agent, franchisees deliver and operate ‘high-tech/touch services’ to make property purchasing more practical and flexible for consumers. MaxWell Realty is a more traditional real estate company that focuses on consumer care and a personal touch.

Real Estate Industry Analysis

The real estate sector is a highly competitive market. Franchisees entering this sector will benefit from the recognizable brand of an established company, as well as the ongoing support of an umbrella business. Most companies provide comprehensive training for franchises but experience in real estate will certainly be beneficial and, in some cases, compulsory. Good communication and leadership skills, as well as entrepreneurial spirit, will be important, as will a passion for sales and customer satisfaction.

Franchisees will need to consider if they are interested in selling residential or commercial properties or both. Residential sales are more likely to mean evening and weekend working hours to fit in with client requirements. Online marketing and digital strategies are imperative for survival in a crowded market, so franchisees would be wise to investigate what companies are offering in these areas. Real estate is a busy sector and, for a passionate and enthusiastic franchisee, this is an exciting and potentially lucrative market to enter.

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