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What Should You Look Out For When Buying an Existing Business in Canada?

Acquiring a business that is already established is a popular choice among aspiring entrepreneurs, but it's not without its challenges. Learn the most important elements to look out for when buying an existing business.

Buying a business is a methodical process, and you’ll need to be aware of multiple things. We want you to feel confident to make a realistic investment decision, and that’s why we’ve written this article.

We'll guide you through the essential elements and obstacles to consider when buying a business in Canada. We’ll discuss the following key considerations to look out for and scrutinize when you’ve found your ideal target:

  • Why is the business being sold?
  • The business model
  • Financial health and vendor relationships
  • Risks you need evaluate
  • Tax and legal implications
  • Tangible and intangible assets
  • The business’s competitors
  • Verify licenses and permits
  • Staying on top of sector trends and changes
  • Employee and corporate culture

Is Buying an Established Business the Right Move?

Before we dive into the crucial elements to look out for when buying a business, you should first understand the pros and cons of buying an existing business in Canada. Let's take a closer look at the advantages and risks, so you can align them with your entrepreneurial goals.

Advantages of buying an existing business:

  • Existing customer base: You’ll inherit an established customer base, which should bring in a steady initial revenue stream.
  • Cash flow: You’ll benefit from an existing cash flow, which will help you avoid financial hurdles.
  • Immediate operations: You can begin running the business immediately with established processes that you can enhance, sidestepping setup hassles.
  • Brand recognition: Leverage the business's brand recognition for a head start in the market and more effective marketing efforts.
  • Faster ROI: There's potential for a quicker return on investment due to the business's pre-established foundation.

Drawbacks of buying an existing business:

  • Hidden liabilities: There's a risk of inheriting hidden financial or legal issues from the business's past.
  • Staffing challenges: You may encounter staffing problems, including unsatisfactory performance or a strong reliance on the previous owner.
  • Outdated operations: You may find some outdated operations, which can be expensive to upgrade and improve.
  • Higher initial costs: Purchasing an existing business with established value often means higher costs. You may need to consider business funding options.

We understand the gravity of this decision. You don’t want to spend thousands of dollars buying a business that ends up being a mess. To make sure this doesn’t happen, we've compiled a list of ten crucial factors to evaluate when purchasing an existing business in Canada.

Ten Essential Factors to Examine When Buying a Business

Finding answers and insights to these factors will be a lengthy process, so remember to give yourself enough time to cover all of these factors.

1. Why is The Business Being Sold?

  • What are the seller’s motivations for putting the business on the market?
  • There might be underlying issues that aren’t immediately apparent, so look out for these.
  • Does the business have a strong market position? What does its future prospects look like?

2. The Business Model

  • Evaluate the business model for sustainability and potential scalability.
  • Assess current products/services, and what the demand is like for them.
  • Is the USP (unique selling proposition) actually superior to other competitors?
  • Understand how the business compares to its competitors.

3. Financial Health and Vendor Relationships

  • Always examine P&L (profit and loss) statements. This will help you gauge profitability or declining financial pressures.
  • What does the balance sheet look like? Is the business financially healthy?
  • Review cash flow statements to identify liquidity (or lack thereof).
  • Review debt ratios and equity positions.
  • Analyze sales trends and if this business’s performance is being tracked appropriately.
  • What are the relationships like with suppliers? Are they reliable?

4. Risks You Need Evaluate

  • Always understand the macroeconomic risks that the business’s sector will face. No business is immune to failure, but there are some businesses with high survival rates. There are also some that are quickly affected by:
    • Supply chain disruptions
    • Technological advancements and how they will impact the business
    • Regulatory changes
    • Employee satisfaction and retention strategies.

5. Tax and Legal Implications

  • What tax implications can you expect from the business acquisition? There might be tax liabilities that will impact your financial obligations.
  • We recommend consulting a tax or legal expert to help you navigate the acquisition. For example, experts can help you understand seller financing options, and how they will influence the purchase price.

6. Tangible and Intangible Assets

  • Review and take stock of the business’s assets. These include:
    • Physical, intellectual and digital assets.
    • Existing contracts, client relationships, and employee skills.
    • Licenses, permits, and the brand’s influence on market value.

7. The Business’s Competitors

  • What does the sector's competitive landscape look like? Does the business have unique advantages over its competitors?
  • Do you foresee potential threats emerging from competitors? What strategies are they implementing to take the top spot?
  • Always study market trends, as they can reshape your competitive landscape.

8. Verify Licenses and Permits:

  • Does the business hold authentic, updated licenses and permits?
  • Are there any pending or ongoing legal disputes related to permits or licenses?
  • If these licenses and permits need to be renewed, how much would it cost?

9. Stay On Top of Market Trends and Changes:

  • Business owners should always maintain a research-intensive mindset, even after you buy a business. Keep up to date on industry growth, market trends, and competitive forces.
  • Make strategic decisions using reliable data.

10. Employee and Corporate Culture:

  • Are employees satisfied with their working conditions? What are the retention rates like?
  • Does the corporate culture align with your visions as the new owner?
  • What are the leadership and management styles like?
  • Are there effective training and development programs in place?
  • Review communication channels, employee benefits, and feedback processes.

These 10 steps will help you gather comprehensive information about the business you want to buy. The more you know about the business’s strengths and weaknesses, the better prepared you’ll be to tackle challenges and seize opportunities for growth.

Warning Signs When Buying an Existing Business

Unfortunately, overestimating a business’s value and success is common. That’s why it’s essential to keep an eye out for these warning signs:

  1. Missing information: Always be aware of missing financial records, messy business operations, and unreliable tax records or licensing agreements.
  2. Loss of interest: Has the business owner lost interest? If they have, it might be negatively affecting the business’s performance. Negligence can affect maintenance, marketing and other pillars of the business.
  3. Bad customer reviews: If there are consistent negative reviews on the business, this could highlight a deeper issue.
  4. Unpaid tax and employees: Legal complications can arise if there are unpaid taxes or employee wages. Always address these issues immediately during the due diligence phase.

It’s Time to Find The Right Business to Buy

As this article has shown, there are a lot of factors to consider before you buy a business. However, thorough due diligence will arm you with information, perspectives, and important insights to make an informed choice.

When you’re ready to take the leap, you can explore thousands of high-quality businesses for sale in Canada. Our role is to help you find the ideal opportunity, and we want you to feel confident in your choice. If you’d like more information on buying a business, you can read our educational resources on the buying process. We hope this article has been helpful, and we wish you the best of luck on this new business venture.



Megan Kelly

About the author

Megan is Head of Content Marketing at BusinessesForSale.com. She is a B2B Content Strategist and Copywriter. She has produced multiple articles that rank on the first page of Google SERPS, and loves creating people-first content.