Franchise Spotlight: Education
The rising demand for education services means this is an industry offering many diverse franchise opportunities.
The private (for-profit) education sector includes after-school, home-based, online and supplemental education for both children and adults. With schools being forced to close for long periods during the 2020 global health pandemic, many parents were keen to ensure their children did not fall behind. The education industry provides additional opportunities for learning, which parents are keen to take advantage of. Private tutoring is projected to turn over more than CA$200billion by 2027 (Intrado), making education franchises an appealing and profitable option for those looking to join the market.
The aim of education franchises is to enrich lives through learning. With more adults looking to become life-long learners, there are a wealth of opportunities available in this industry. The child education franchise sector is well catered for, with everything from 1-1 tutoring to groups tailored towards the arts and sports as well as maths and technology. Franchisees will need to be aware that working hours will likely include weekends, evenings and holidays (when children are not in formal education settings).
For technology-minded franchisees, Wize Computing Academy has capitalized on the market for parents who want their children to have a sound understanding of digital education - they specialize in robotics, artificial intelligence, machine learning and virtual reality.
A more traditional tutoring service is Oxford Learning who are a supplemental education franchise, offering franchisees the opportunities to make a difference and ‘create positive change’ for students. Sylvan is a company that uses a results-based approach to tutoring and preparation for tests. Whether you are interested in adult or child education, this is a rewarding sector with a wealth of franchise options available.
Education Industry Analysis
The education sector is a competitive and fast-changing market that only looks set to grow. Franchisees will need to keep up to date with trends and changes in education. Creating a niche in this market, branding yourself and establishing a reputation takes time, money and luck. Franchisees will benefit hugely from being able to operate under the name of a recognized and well-respected brand.
Although some companies expect franchisees to have teaching qualifications, many will provide full training and ongoing support. Certainly, a passion for working with people and a love of learning will be important, as well as good communication and sales skills. For franchisees interested in working from home, the education sector is a popular choice. Initial overheads are relatively low, especially if no brick or mortar premises are required and, for the right individual, knowing that you are making a difference and inspiring people to learn makes this sector very appealing.